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Maria Carter founder/owner of Swan & Horn Publishers and Publishing Services Provider

Swan & Horn is owned and run by me, Maria Carter, a highly experienced Senior Editor and Publishing Professional, with around 35 years' industry experience and knowledge. For the first 15 years I was employed in diverse academic STM publishing environments, and for the next 20 I have run my own editorial businesses. Over the years I expanded my skill-set to meet my clients' growing needs, to the point that I can provide support on every aspect of publishing, from first draft to publication and beyond. I set up Swan & Horn in 2011, initially because one of my NHS clients needed a publisher for their patient safety coursebooks. Now, publishing just a couple of titles a year, I still insist on undertaking all the content management myself (editing, development, writing, indexing) as well as the design and production, because engaging deeply with the text is my favourite thing! As a result, my authors and clients deal with only one person through the entire lifespan of their project and are guaranteed seamless continuity - which really counts!
C
heck out my Professional Promises below.

CLIENT SERVICES

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Who do I work with?

I work with authors of fiction and non-fiction who intend to self-publish or submit their manuscripts to mainstream publishers, and with businesses who need help with internal, external and online documentation, including promotional materials.

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Why work with me?

Primarily because all my clients feel editorially and professionally safe with me. That's because they can trust my unusually broad industry knowledge and publishing skillset and my high editorial standards. They appreciate that I can make their lives much easier by seeing their projects through every stage of the publishing process, should they wish, with guaranteed continuity, and produce documents of a standard that rivals the very best mainstream publishers. They can opt for a single service or several services, all at the same basic hourly rate, and there are no restrictions on when they do this, or on opting out at a later date.  

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What can I do for you?

Through me, you can access the full suite of editorial, design and production services required for making books and other documents from inside out, from front to back, and from first draft to final publication on one or more platforms (eg digital and print). I remove uncertainty and confusion, inspire and motivate, and endeavour always to make a commonly stressful experiencenjoyable. My clients also benefit from the realistic and honest publishing advice I give freely along the way, and at all times feel involved in the process.  

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If you want to delve into my qualifications, background, experience and professional affiliations, look at my About page, and explore how I can help you on my Services page. 

BUYING BOOKS FROM S&H

To browse 
Swan & Horn's titles
click here

PUBLISHING WITH S&H

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What do Swan & Horn publish?

IIt's all about Education Education Education! We commission a handful of titles each year on health-related topics for adults and children and for medical and educational professionals..  The aim is to inspire fresh thinking about challenges that we all face, particularly tricky subjects and those that are still viewed as 'taboo'. Our illustrated children's books convey gentle wellness messages through relatable tales and lovable characters.

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Do Swan & Horn make good books?

Our books are top notch! They are known for their high quality, both in terms of their content and design, and their production. Because we are independent and want to deliver the best reader experience, we even produce unusual formats with bespoke sizes (such as the Ellie's Adventures book) and bespoke covers (such as the Humanitarian Surgery book).

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What is it like to publish with Swan & Horn?

It is a uniquely rewarding experience - you won't get anything like it with a mainstream publisher. Having worked on both sides of the publishing fence, I  know how authors (and books) are usually handled. But I also know what authors want - the levels of connection, continuity and flexibility they need. And this is what I deliver! Some of our authors were published before with mainstream publishing houses, and are quick to point out the enormous difference between Swan & Horn and these organisations, where the publisher, editors (various types), typesetters, indexers, designers and marketeers are all separate people. At Swan & Horn, they deal with me alone, and because I carry out every task, even the design and indexing, the book benefits from my knowledge of it across the board, increasing quality and efficienty. To find out more about Swan & Horn's publishing scope, look here.

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PROFESSIONAL PROMISES

01

EDITORIAL EXCELLENCE
 
 My language skills are first class, from the basics to the most advanced aspects of grammar and publishing convention, all underwritten by my earned membership of various professional standard-setting bodies. For more details, see my About page.  As a publisher of really good books, of which I am rightly proud, I want my clients to feel they are in safe hands, with no compromising on standards.  

02

TOTAL ENGAGEMENT
AND CONTINUITY

 
Working with Swan & Horn is nothing like the conveyor belts of bigger publishers. I engage directly and closely with both clients and authors, and foster great working relationships during all projects and beyond.
As the only point of contact, no matter what services are needed, I offer absolute continuity - eliminating the need for handovers. briefings, cold starts and time spent on new people getting up to speed.

03

HONEST AND REALISTIC ONGOING ADVICE
 
I also offer my extensive understanding and knowledge of the publishing process and industry to all those I work with. I act as your publishing consultant (at services rates) for as long as we work together, addressing concerns small and large on any aspect of publishing, from editorial and design, typesetting and printing, promotion and sales, to streamlining and workflow. 

04

EFFICIENT WORKFLOW
 
 
In the 1980s I began project managing while working for Taylor & Frances, and it is a daily part of my work, with the emphasis on quality, efficiency, timeliness and budget. I also create editorial housestyles for organisations and multi-author projects so everyone is reading from the same page from the offset. I can recruit and assemble teams, and I liaise with many printing companies both in the UK and overseas
 

05

​EXCELLENT RATES & PRICING STRUCTURE

 All my services are provided at very competitive rates, based on those of the CIEP and other professional organisations around the world. As an Editor Plus, I offer a far wider scope of support than the average freelance (to consultant level), yet only charge a
single rate for any tasks I perform. And while 
pushing projects through these processes, my project management skills come 
free of charge. 

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